Clarify complexity early.
Languages, content, integrations and responsibilities are reviewed before development. This creates a sound technical foundation.
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As a Webflow agency for B2B, SaaS and AI companies, we make complex products easy to understand. With clear messaging, distinctive design and a website where your marketing team can publish campaigns, use cases and new content independently.
Trusted by 50+ B2B SaaS founders.
With path digital, we found a true Webflow professional who built us a working website within four weeks, from the messaging framework to a fully designed Webflow site that works perfectly with our conversion goals. Highlights were the workshop, their direct availability via Slack and the tight but incredibly effective plan for completing the site.

For the biggest launch in Perspective's history, we worked with path digital to build a landing page in under 30 days that helped us get off to a strong start at the launch event.

path digital supported us with the go-to-market strategy for our product Taxfix for Employers. They handled the entire concept, from messaging and design to the development of various landing pages. The result: fast implementation, clear messaging and 200% more leads.

path digital helped us develop a new landing page for our paid search traffic. Thanks to Tarik's input on structure and messaging, we were able to increase our conversion rates by 80% during the test period.

We worked with path digital on our B2B SaaS website rebranding and are really happy with the result, the great modern design and the transparent, straightforward collaboration with Tarik and his team!

We needed a website relaunch on a tight timeline. In just 7 weeks, together with pathdigital, we put strategy, messaging, design and Webflow development in place — in two languages and with a user-friendly CMS. Thanks to transparent communication, clear processes and realistic expectations, we were able to launch on time — and the result turned out really strong. The messaging workshop was particularly helpful — our value proposition is now much better defined.

We can definitely recommend them. Very fast delivery and very transparent communication, including directly via Slack. In next to no time, they created a top-notch design that met our requirements perfectly. Our expectations were exceeded.

We have rarely worked with such a good agency. Very professional, fast and thorough in their work. We have since handed over our entire website management to path. Everything is simply excellent. I can wholeheartedly recommend them!

After many agency changes and relaunches, choosing path digital was by far the best decision we made. We were looking for experts in B2B SaaS websites who were used to complex products that require explanation. We are growing quickly and continuously expanding our platform, so it was important to us to have a scalable website and spend our time on content instead of fixing bugs in WordPress as we had before. Tarik and his team worked with us through a structured process to deliver the messaging, copywriting, design and Webflow implementation. We particularly appreciated the agile collaboration and the fast, clear communication. We are very happy with the result: a stable, professional and modern website that we can adapt and expand flexibly, both independently and with support from path.

path digital supported us not only with the complete redesign of our software, but also with our entire go-to-market strategy, from messaging, copy and design through to development in Webflow. We have worked with many agencies, but I have never experienced this level of commitment, efficiency and expertise.

Making AI tangible for medium-sized businesses is a real challenge. With path digital, we created a website that explains our product clearly and, above all, is tailored to our target audience. We were particularly impressed by the workflow: fast implementation, a precise result and a design as clear and modern as we had imagined. Thank you!

Working closely with path digital, we brought the vision of Storytide to life. Thanks to your expertise in strategy, design and development, we collected over 800 waitlist registrations through our landing page before Storytide's launch.

path digital planned and built a landing page for our SaaS product, Watchwork. They handled not only the technical implementation, but also created a comprehensive messaging concept that we can use for further work. Thank you for the great work.

Within a very short time, we already had a clear picture of the new site's structure and messaging. I was surprised at how quickly path digital understood our extensive, complex solution and target audience after just one meeting. path digital handled everything from the overall concept to development, design and copy, and we are more than satisfied with the result.

path digital guided us through our website relaunch from the first step to the last. They handled the entire process, from messaging to design and development in Webflow. The result shows that the team has extensive experience in presenting complex SaaS content clearly and attractively.

A 200% increase in conversion rate since we relaunched the website for our SaaS product with path digital. And with Webflow, we have full control over our website again, without depending on external developers. This allows us to launch new campaigns quickly.


We needed a new website for our SaaS solution to strengthen our brand and stand out from the competition. Together with path digital, we built a unique Webflow website in a very short time, one that appeals to our target audience and sets us apart from the competition in both content and design. We particularly appreciated the communication and the clear process.

path digital relaunched our landing page. The result: a professional presence. They supported us with everything from the underlying structure and the right messaging to the visuals. With Webflow, we can now make changes ourselves. That makes it very low-maintenance for us as a startup.


We faced the challenge of relaunching a new, professional landing page in a short time. path digital took on the project, understood our ideas well and implemented them quickly. A clean, clear design, just as we wanted!

We faced the major challenge of leaving our startup bubble and finally presenting ourselves more professionally. At the same time, we wanted to significantly increase our conversions. Their insights from their own experience were particularly valuable — we would never have had those ourselves. Especially when you have little experience in creating websites, you need someone by your side who already brings a lot of experience. path digital has exactly that.

We commissioned path digital to handle the messaging and Webflow development for our SaaS website. They hit the nail on the head with the messaging, and the implementation in Webflow went smoothly. Even complex animations were no problem for the path team.

We faced the challenge of relaunching a new, professional website in a short space of time. path digital took on the project, understood our ideas well and implemented them quickly. A clean, clear design, just as we wanted!


Our Webflow partner status
path digital has been a Webflow Enterprise Partner since August 2026. We bring experience from B2B SaaS and AI projects.
For you, this means we clarify technical requirements early and plan your website so your marketing team can work with it independently after launch.
More about our Enterprise statusLanguages, content, integrations and responsibilities are reviewed before development. This creates a sound technical foundation.
We plan components, CMS fields and templates around your tasks. The handover shows your team how to keep working independently.
Our partner status does not mean you need an Enterprise subscription. We choose the right Webflow plan based on your requirements.
Website strategy for B2B SaaS & AI
B2B, SaaS and AI products need more than a list of features. Buyers want to understand the problem you solve, how your solution fits their workflows and why they can trust your company.
That is why we connect our Webflow work to your buyers’ questions: from the first use case and integrations to the demo. For AI products, we explain concrete applications and limitations instead of interchangeable AI promises.
We clarify target customers, buying roles and your product’s value. This shapes messaging and pages that speak to business teams and technical decision-makers alike.
Which pages does marketing create regularly? Which content changes often? The answers determine the CMS, templates and editable components.
Before launch, we test the agreed pages, forms and functionality. During handover, your team completes real tasks using the new website.
Our Webflow case studies
For SaaS and technology companies, we connect clear content with design and Webflow development. These projects show how.
From Wix to Webflow, with clear messaging for different buyers and a website that supports conversations with larger companies.

PULT offered much more than desk booking. Through positioning, copy, design and Webflow development, we brought that broader offering into dedicated product pages. An established website partnership provided the foundation.

For the AI recruiting platform: positioning, copywriting, website and visual design, and Webflow development.

For their planned move from Framer to an AI-native website, we created the complete design system and page layouts, then handed everything over to their developer for implementation.

epilot brings products, processes and data together in a cloud platform for energy suppliers, grid operators and solution providers.

Website and visual design, and Webflow development for the ecommerce attribution and insights platform.


LeadTable combines CRM, WhatsApp automation and client portals. A clear landing page introduces the platform to recruiting and lead generation agencies.

MAIA makes technical knowledge accessible to industrial and medical technology companies. The website explains the product and its applications to its target audience.

pebe Live combines invoicing, accounting and payroll in one application. Its website introduces Swiss SMEs and start-ups to its features and use cases.

Perspective helps businesses create interactive funnels for lead generation. A dedicated landing page supported its product launch.

Positioning, messaging and page recommendations by path digital. Independent website implementation with Claude Code by sipgate, including an audio sample directly in the hero.

TRENDONE combines strategy and innovation consulting with its TRENDMANAGER platform for trend research and evaluation. The website presents both offerings and how they work together.

Ways to work together
Strategic relaunch
A strategic relaunch connects positioning, copy, design and Webflow in a new website.
Webflow development
We review the existing designs and plan Webflow development, CMS setup and handover.
Growth Partnership
The Growth Partnership prioritises and delivers ongoing improvements on your existing foundation.
B2B, SaaS and AI websites need more than development. These questions reveal whether a Webflow agency understands your product, your buyers and your marketing team’s work.
| Criterion | What to check when choosing an agency | |
|---|---|---|
| B2B understanding | Does the team understand complex products, target customers and buying decisions? | As an Enterprise Webflow agency, we specialize in B2B SaaS & AI. Buyer questions shape messaging, page structure and design. |
| Strategy & copy | Who develops positioning, messaging and website copy? | Strategy, copy, design and Webflow share a common foundation. |
| Team & communication | Who does the work — and how do you reach them? | A small team, direct contacts in Slack and deliberately few parallel projects. |
| Project clarity | Are scope, budget, milestones and your involvement clear? | We agree on deliverables, a fixed price, responsibilities and approvals before development. |
| After launch | Can your team maintain the website and create new pages independently? | CMS, templates and training for your recurring tasks. We plan larger extensions together. |
| Ongoing development | How are additional pages, tests and improvements delivered? | With an optional Growth Partnership and jointly prioritized next steps. |
| Landing pages: Must-haves | Must-haves: Are the message and call to action clear? Does the page work on mobile, load quickly and let visitors submit the form reliably? | We plan the landing page around a specific goal and check its mobile layout, loading speed and form before launch. Basic SEO settings and accessibility are part of the essentials. |
| Landing pages: Good-to-haves | Good-to-haves: Do you need additional campaign variants, A/B tests or personalised messaging? | We scope these enhancements around your campaigns. A/B tests become useful once there are enough visitors to support meaningful results. |
Our services as a Webflow agency
01 · Website strategy & copy
We sharpen your messaging and develop a page structure around prospective customers’ questions. The resulting website copy makes your product, its value and its differences clear.
Deliverables
02 · Webflow web design
We design a website that reflects your brand and product quality. Product visuals, clear hierarchies and reusable elements help visitors find their way.
Deliverables
03 · Webflow development
We implement the design in Webflow. We plan components, CMS structure and content so that new pages share a common foundation.
Deliverables
04 · Migration to Webflow
We plan the move from your current system to Webflow. We document content, URLs, forms and technical dependencies before the migration begins.
Deliverables
05 · Integrations & measurement
We connect the website to the agreed marketing and sales tools. Before implementation, we clarify which data should flow where and how you will measure important actions.
Deliverables
06 · Ongoing development
After the relaunch, we can continue developing new pages, content and features together. We agree on priorities and a suitable framework with you.
Deliverables
Webflow benefits
B2B, SaaS and AI teams need a website that accommodates new use cases, campaigns and product developments. We use Webflow because it combines custom design with reusable content.
The platform alone does not make a team independent. That is why we plan the CMS, components and handover from the start — around the tasks your marketing team should manage itself.
Prepared components and page templates give marketing a clear framework. New landing pages can be built without developing a new design for every campaign.
Use cases, integrations and customer references get appropriate CMS structures. You can add content while keeping related pages consistent.
Webflow combines design, CMS and hosting. This reduces separate web server tasks. We plan and maintain integrations and custom features to suit your setup.
Website maintenance by your marketing team
A new SaaS campaign, another use case or an AI feature: we configure Webflow around your recurring tasks. The platform becomes a tool for your everyday marketing work.
Add new B2B customer stories through prepared CMS fields. Structure and design stay consistent as more case studies are published.
Combine prepared components for a new audience or a webinar. Your campaign page builds on the existing design.
Update product copy and add use cases within the prepared templates — even as your SaaS or AI offering evolves.
Webflow & AI workflows
We connect Webflow with the AI workflows of your B2B, SaaS or AI team. MCP lets AI tools work with your website content. Together, we choose suitable tasks and set up access, workflows and review steps.
Product knowledge, target audiences and approved sources become drafts for use cases and campaigns. Your team reviews claims, tone and product details.
MCP lets you create and update CMS entries. We adapt fields and workflows to your setup – for example, for customer stories, product copy or metadata.
We define what AI may prepare and who approves changes. Content, presentation and key enquiry paths are checked before publication.
Which platform helps your B2B marketing team? As a Webflow agency, we review content, integrations and workflows. Both Webflow and WordPress can be a good fit.
| Criterion | ||
|---|---|---|
| Content & pages | Content and pages through blocks or page builders. Capabilities depend on the theme and setup. | Visual editing, CMS and prepared components for marketing pages. |
| Design | Custom themes and blocks enable tailored designs. | Custom design in the visual Designer; components keep new pages consistent. |
| Operations | Hosting and updates to core, themes and plugins need to be managed — including through managed hosting. | Webflow manages hosting and platform updates. Integrations remain part of ongoing maintenance. |
| SEO | An SEO-ready foundation; plugins often add metadata and further settings. | Manage metadata, URLs and redirects directly. Content and technical implementation remain crucial. |
| Extensions | A large plugin ecosystem and source code access for custom requirements. | Apps, APIs and custom code extend the platform. We assess special features in advance. |
| AI | AI supports content and workflows through plugins or MCP connections. The available capabilities depend on your setup. | AI tools such as Claude or Codex can work with CMS content and pages through Webflow’s MCP connection. Access and review steps are configured for your team. |
| Costs | The software is freely available; hosting, plugins, development and maintenance determine total costs. | Recurring platform costs; depending on the setup, additional costs for apps, Localization and support. |
CMS migration to Webflow
When relaunching a B2B, SaaS or AI website, existing content and inquiry paths need to be considered. We document URLs, use cases, forms and integrations before planning the move.
We map old URLs to new pages, plan 301 redirects and carry over relevant page titles and descriptions. Before launch, we test links, forms and the agreed integrations.
Whether WordPress, Wix or another CMS: we first check whether Webflow meets your requirements. A platform change makes sense when it genuinely improves working with your website.
Discuss your migrationOur Webflow process
01
We clarify buyers, use cases and website goals. Your marketing team’s tasks determine the content, campaigns and integrations the project needs.
02
We make your B2B, SaaS or AI product easy to understand. Together, we agree on copy and design. Recurring content becomes templates and components.
03
We build the CMS, page templates and agreed integrations. Before launch, we check presentation, forms and the workflows your marketing team will use.
04
You practice with your own content: adding references, updating use cases and building campaign pages. We agree on further support based on your needs.
Typically 12–20 weeks. We agree on scope, milestones and a fixed price before development. Development from existing Figma designs is offered separately.
Our clients’ investors
Answers for B2B, SaaS and AI teams: from choosing a platform to working with Webflow every day.
A Webflow agency plans, designs and develops websites using Webflow. Depending on the project, this includes CMS setup, migration, integrations and support. At path digital, we connect implementation with website strategy and copy for B2B SaaS and AI companies.
These websites need to connect complex products, different buying roles and multiple use cases clearly. As a specialized Webflow agency, we align messaging, product presentation and page structure with these needs. For AI products, concrete applications and understandable limitations help build trust. We plan the CMS and templates around your marketing team’s tasks.
Webflow can be a good fit for a marketing website with product pages, use cases, references and campaigns. We assess the CMS, languages and required integrations in advance. The SaaS application or AI infrastructure itself is a separate technical task; its requirements should not be confused with those of the marketing website.
Webflow lets you manage page titles, meta descriptions, URLs and redirects. Implementation remains crucial: clear content, a useful structure, internal linking and technically accessible pages. We agree on the included SEO work during the project. Switching to Webflow alone does not improve rankings.
Yes. If design and copy are already available, we can handle development. We first review the completeness of the designs and clarify responsive layouts, interactions, CMS content and technical requirements.
Yes, if Webflow can support the required functionality. We first review content, plugins, integrations and existing URLs. This creates a plan for migration and for features that need a different implementation.
A complete strategic Webflow relaunch starts at €30,000 net. It includes strategy, copy, design and Webflow development within the defined scope. Development from an existing Figma design is quoted separately. Recurring platform and tool costs are additional. You can find details on our pricing page.
For a complete strategic relaunch, we typically plan 12–20 weeks. Scope, migration, integrations and your approvals determine the timeline. Webflow development from finished designs is planned separately. One project example: PastaHR confirms its bilingual relaunch in seven weeks — this is not a general delivery promise.
With appropriately configured CMS fields, components and templates, you can update copy, publish customer stories and build campaign pages. During handover, we practice your actual tasks. New features, complex integrations and larger design changes may still require support.
Yes. Depending on your needs, we agree on support for new pages and further improvements. Your team can also continue independently after the agreed handover.
path digital is a Webflow Enterprise Partner. For your project, we combine our Webflow experience with strategy, design and a well-planned technical setup. We clarify the specific requirements we cover, such as CMS structure, multiple languages, integrations and team handover.
No. Our agency’s partner status is independent of your website’s subscription. We review content, features, access and other requirements and recommend the right Webflow plan.
If your existing WordPress system meets your requirements well, targeted improvements may make more sense than a switch. Specific plugin dependencies or requirements for custom hosting and source code access also warrant a closer look at WordPress.
We first clarify your B2B, SaaS or AI product and marketing tasks. Then we develop messaging, design and reusable components. In Webflow, we build the CMS, templates and agreed integrations and test the key workflows. Handover uses real tasks from your team. Communication is direct, with clear responsibilities and defined milestones.

Tell us about your B2B, SaaS or AI product and your marketing team’s tasks. Together, we clarify how your website can inform buyers better and support your everyday work.