01
Nobody owns the plugin stack
Lots of plugins, some barely maintained and no one knows what the next update will break. In Astro, every feature is code you can read and version.
We replace your theme and plugins with code you own, move your content to Sanity and protect every URL. After launch, your team describes a change, checks the preview and approves it.
With path digital, we found a true Webflow professional who built us a working website within four weeks, from the messaging framework to a fully designed Webflow site that works perfectly with our conversion goals. Highlights were the workshop, their direct availability via Slack and the tight but incredibly effective plan for completing the site.

For the biggest launch in Perspective's history, we worked with path digital to build a landing page in under 30 days that helped us get off to a strong start at the launch event.

path digital supported us with the go-to-market strategy for our product Taxfix for Employers. They handled the entire concept, from messaging and design to the development of various landing pages. The result: fast implementation, clear messaging and 200% more leads.

path digital helped us develop a new landing page for our paid search traffic. Thanks to Tarik's input on structure and messaging, we were able to increase our conversion rates by 80% during the test period.

We worked with path digital on our B2B SaaS website rebranding and are really happy with the result, the great modern design and the transparent, straightforward collaboration with Tarik and his team!

We needed a website relaunch on a tight timeline. In just 7 weeks, together with path digital, we put strategy, messaging, design and Webflow development in place — in two languages and with a user-friendly CMS. Thanks to transparent communication, clear processes and realistic expectations, we were able to launch on time — and the result turned out really strong. The messaging workshop was particularly helpful — our value proposition is now much better defined.

We can definitely recommend them. Very fast delivery and very transparent communication, including directly via Slack. In next to no time, they created a top-notch design that met our requirements perfectly. Our expectations were exceeded.

We have rarely worked with such a good agency. Very professional, fast and thorough in their work. We have since handed over our entire website management to path. Everything is simply excellent. I can wholeheartedly recommend them!

After many agency changes and relaunches, choosing path digital was by far the best decision we made. We were looking for experts in B2B SaaS websites who were used to complex products that require explanation. We are growing quickly and continuously expanding our platform, so it was important to us to have a scalable website and spend our time on content instead of fixing bugs in WordPress as we had before. Tarik and his team worked with us through a structured process to deliver the messaging, copywriting, design and Webflow implementation. We particularly appreciated the agile collaboration and the fast, clear communication. We are very happy with the result: a stable, professional and modern website that we can adapt and expand flexibly, both independently and with support from path.

path digital supported us not only with the complete redesign of our software, but also with our entire go-to-market strategy, from messaging, copy and design through to development in Webflow. We have worked with many agencies, but I have never experienced this level of commitment, efficiency and expertise.

Making AI tangible for medium-sized businesses is a real challenge. With path digital, we created a website that explains our product clearly and, above all, is tailored to our target audience. We were particularly impressed by the workflow: fast implementation, a precise result and a design as clear and modern as we had imagined. Thank you!

Working closely with path digital, we brought the vision of Storytide to life. Thanks to your expertise in strategy, design and development, we collected over 800 waitlist registrations through our landing page before Storytide's launch.

path digital planned and built a landing page for our SaaS product, Watchwork. They handled not only the technical implementation, but also created a comprehensive messaging concept that we can use for further work. Thank you for the great work.

Within a very short time, we already had a clear picture of the new site's structure and messaging. I was surprised at how quickly path digital understood our extensive, complex solution and target audience after just one meeting. path digital handled everything from the overall concept to development, design and copy, and we are more than satisfied with the result.

path digital guided us through our website relaunch from the first step to the last. They handled the entire process, from messaging to design and development in Webflow. The result shows that the team has extensive experience in presenting complex SaaS content clearly and attractively.

A 200% increase in conversion rate since we relaunched the website for our SaaS product with path digital. And with Webflow, we have full control over our website again, without depending on external developers. This allows us to launch new campaigns quickly.


We needed a new website for our SaaS solution to strengthen our brand and stand out from the competition. Together with path digital, we built a unique Webflow website in a very short time, one that appeals to our target audience and sets us apart from the competition in both content and design. We particularly appreciated the communication and the clear process.

path digital relaunched our landing page. The result: a professional presence. They supported us with everything from the underlying structure and the right messaging to the visuals. With Webflow, we can now make changes ourselves. That makes it very low-maintenance for us as a startup.


We faced the challenge of relaunching a new, professional landing page in a short time. path digital took on the project, understood our ideas well and implemented them quickly. A clean, clear design, just as we wanted!

We faced the major challenge of leaving our startup bubble and finally presenting ourselves more professionally. At the same time, we wanted to significantly increase our conversions. Their insights from their own experience were particularly valuable — we would never have had those ourselves. Especially when you have little experience in creating websites, you need someone by your side who already brings a lot of experience. path digital has exactly that.

We commissioned path digital to handle the messaging and Webflow development for our SaaS website. They hit the nail on the head with the messaging, and the implementation in Webflow went smoothly. Even complex animations were no problem for the path team.

path digital planned and carried out the relaunch of our B2B SaaS website, which had become dated. They worked with us to define the communication strategy, wrote all the copy, developed the design and handled the technical implementation. We are very happy with the result.

We faced the challenge of relaunching a new professional page in a short space of time. path digital took on the project, understood our ideas well and implemented them quickly. A clean, clear design, just as we wanted.

Why teams switch
01
Lots of plugins, some barely maintained and no one knows what the next update will break. In Astro, every feature is code you can read and version.
02
Theme, builder and tracking plugins load scripts on every page. Astro ships plain HTML with no JavaScript by default and only adds scripts where a component needs them.
03
Claude and Codex work best with real code and structured content. A database full of page builder markup is a poor place to start.
04
With your own code, the website can share the design system, data or integrations of your product app, without a plugin in between.
WordPress vs. Astro
| Criterion | Astro | |
|---|---|---|
| Maintenance | Core, theme and plugin updates on a PHP server with a database. | Pages built ahead of time from your own code, dependencies tracked in the repository. |
| Editing content | Block editor or page builder in the WordPress admin. | Sanity Studio, with fields shaped around your page types. |
| New pages and layouts | Build it in the page builder or file a ticket with a developer. | Your team describes the page, the AI workflow builds it from existing components, you approve the preview. |
| Redirects | Through a plugin or the server config. | In the Astro config, which the hosting adapter turns into real 301 rules. |
| New features | Find a plugin, install it and hope it stays maintained. | Built as code, with a development partner or your tech team. |
What moves
Content moves to Sanity. Anything that was a theme or plugin in WordPress becomes Astro code or goes away.
We read them through the REST API and create Sanity documents with author, date, categories and slug.
Paragraphs, headings, lists and images become Portable Text. Custom blocks and shortcodes become their own content blocks.
Each post type becomes a Sanity document type and ACF fields become typed fields. Anything the REST API hides, we expose before the export.
We pull them from the media library with file name, alt text and caption, upload them to Sanity and link them to the content.
Titles and meta descriptions from Yoast or Rank Math go into dedicated SEO fields on each document.
Elementor, Divi or theme layouts don't convert cleanly. We rebuild them as Astro components that Sanity fills with content.
Contact Form 7 or Gravity Forms become form components that post straight to HubSpot or your CRM. We test every submission.
Each plugin gets a decision: custom code, an external service or drop it. Many solve problems Astro doesn't have, such as caching.
For your marketing
Rankings are only one part. We also protect everything your team uses to measure leads and pipeline.
GA4, the tag manager, UTM parameters and conversion events keep running from day one. In Astro tracking scripts load only after consent and do not slow the page. Before launch we compare every event on staging with the old site.
We replace Contact Form 7, Gravity Forms and similar plugins with custom forms connected straight to your CRM. Fields, hidden fields for the lead source and the handover to HubSpot, Salesforce or Pipedrive stay the same. We check test leads right in the CRM.
Demo and contact pages, calendars like HubSpot Meetings, Calendly or Chili Piper and your chat stay in place. Old demo URLs from ads, emails and sales decks redirect straight to the new page.
Structured data, clear headings and an up-to-date sitemap are in place from launch. That helps Google and AI search like ChatGPT or Perplexity find your pages again quickly.
Content mapping
Process
An example project: 10 weeks to launch. Afterwards we monitor rankings and redirects for four more weeks.
Migration from WordPress, example project
path digitalYour team
Access, sign-offs
URLs, redirects, tests
Pages, content in Astro
Point at a step to see what happens there.
Week 1 · Your team
Week 1 · SEO
Weeks 1–2 · SEO
Weeks 2–6 · Build
Week 2 · Your team
Weeks 6–8 · Build
Weeks 8–10 · SEO
Week 10 · Your team
After launch · SEO
Pre-launch checklist
Stage 1 of 4
Stage 2 of 4
Stage 3 of 4
Stage 4 of 4
To be honest
Your team handles copy and new pages from existing components. New features in Astro still need someone who writes code.
If people want to lay out pages by drag and drop, Webflow is a better fit than Astro.
Checkout, logins and subscriptions would have to become their own application in Astro. That's a different project from a marketing site.
If plugins and load times aren't a problem, a redesign on WordPress is the shorter path.
What B2B SaaS teams want to know before moving from WordPress to Astro.
No, there's no one-click import. We read the content through the WordPress REST API, create it in Sanity and rebuild the pages as Astro components.
Technically yes, Astro can load content from WordPress. But then the server, updates and plugins stay with you. For structured content and the AI workflow, we recommend Sanity.
Copy, images and entries are edited in Sanity Studio. For bigger changes, your team describes them to Claude or Codex, checks the preview and approves it. It's the same workflow we use for our AI-native websites.
Not for content or for pages built from existing components. New features, integrations or new kinds of components need a development partner. We'd rather say that up front.
We define them in the Astro config or directly at the host. The hosting adapter turns them into real 301 redirects and we test each one before launch.
Yes. Your site stays online until the domain switches over. Anything published in the meantime is picked up by the migration script before launch.